More reasons Brand Solutions is proud to supply our client’s with Patagonia Brand Apparel…
(Malmö, Sweden) January 8, 2013 – Polygiene®, world leaders in odor control and freshness technologies, is proud to announce an expanding partnership with environmental steward and performance clothing company Patagonia Inc. of Ventura, California.
Polygiene is a bluesign® approved odor control treatment that can be applied to a range of textiles and surfaces. Polygiene’s silver-salt application is derived from recycled content (silver mostly from recycled electronics) and its use can reduce the need for frequent laundering, saving water and energy over the life cycle of apparel.
For Fall 2013 many Patagonia products debuting at this Winter’s Outdoor Retailer, Snowsports Industries of America (SIA) and ISPO trade shows, will include branded Polygiene treatments. Patagonia’s industry leading Capilene base layer collection will feature Polygiene permanent odor control in silkweight, lightweight, midweight and expedition weight styles.
Many of Patagonia’s Fall 2013 trail running base layers will also feature Polygiene including the Fore Runner Shirt, Gamut Shirt and All Weather Top.
“In choosing Polygiene as our exclusive anti-odor technology across our Capilene baselayers, Patagonia customers can feel confident they have the best performing and most enviro-friendly anti-odor technology available”, explains Tyler LaMotte, Global Business Unit Director – Performance Baselayer, Snowsports, Trail Running.
Todd Copeland, Environmental Product Specialist at Patagonia stated, “Patagonia will not sacrifice performance yet we strive to minimize our environmental impact. Effective, long-lasting odor control extends the useful life of our Capilene® Performance Baselayers. Polygiene meets our strictest laboratory requirements and performs excellent in field use. As Patagonia scrutinized odor control technology against all environmental concerns, bluesign® approval and recycled silver were key attributes that led us to select Polygiene.”
Christian von Uthmann, Polygiene CEO, commented, “Patagonia is a milestone partner for Polygiene because they represent a balance between performance and environmental responsibility – exactly the same ethos of our brand. We are very proud to be a branded ingredient in their clothing and we are confident consumers will notice the performance Polygiene delivers.”
Polygiene branded Patagonia garments will be available to consumers Fall 2013.
Polygiene odor control technology is the leading internationally recognized supplier of odor control and freshness technologies for clothing, gear and other materials. We bring the Scandinavian values of quality and care for the environment to life through our products and services. We pride ourselves on innovation and technology and provide service and support to our partners around the globe.
Patagonia, Inc., based in Ventura, California, is a leading designer of core outdoor, snow, surf and sportrelated apparel, equipment, footwear and accessories. The company is noted internationally for its commitment to authentic product quality and environmental activism, contributing over $49M in cash and inkind donations to date. Incorporating environmental responsibility into product development, the company has, since 1996, used only organically grown cotton in its clothing line. Committed to making its products landfill-free, the company’s entire product line is recyclable through its Common Threads Initiative. The company also advocates corporate transparency through its interactive website, The Footprint Chronicles, which outlines the environmental and social footprint of individual products.
Thank you very much,
THE FOLKS AT BRAND SOLUTIONS